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Loyalty Rewards

How Payback turned scan-to-earn into a real loyalty platform.

A full-stack loyalty rewards platform that lets businesses reward customers with points for purchases, scanned via QR and barcode readers, with real-time balance tracking and redemption management.

IndustryRetail / Loyalty
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Overview

Payback wanted a loyalty system that worked the way customers actually shop, at the counter, on a phone, in seconds. We designed the experience around the scanner: every interaction starts with a QR or barcode, and every screen exists to make that moment fast for the cashier and obvious for the customer.

What we built

  • Customer-facing mobile-optimized web app for checking balances and redeeming rewards
  • Business admin panel for managing reward rules, promotions, and customer tiers
  • QR code and barcode scanning for instant point assignment at point of sale
  • PostgreSQL database with Sequelize ORM for complex reward calculation logic
  • Redux state management for seamless real-time balance updates without page refresh

Tech stack

ReactExpressJSPostgreSQLSequelize ORMReduxQR ScannerBarcode ScannerJWT Auth

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